Winter in Moscow 24–25 marked the first winter edition of the festival, with The Magic Market as its centerpiece on Bolotnaya Square. The space combined retail zones, event areas, and dense festive architecture.

Across the city, large-scale art objects were installed as visual anchors — including a giant bow, a candy box, and a train — forming a recognizable festival route. The project focused on bold forms, active lighting, and scenographic density, turning the city into a unified winter celebration.