Bolotnaya Square + 14 pop-up stores across the city.

Summer in Moscow is a city festival built around large-scale temporary architecture and a distributed urban format. Bolotnaya Square served as the flagship location, where we built a greenhouse. At the same time, 14 pop-up stores operated across central Moscow, selling themed products from local brands as part of the Made in Moscow program.

The festival featured oversized, hyperbolized forms — a rocket, refrigerator, bus, berry, and other objects — working as visual landmarks and points of attraction. The space was further enriched with an entertainment program, art installations, a roller rink, and a food court with 9 restaurants. Over the course of one month, the festival hosted a large number of concerts, making it the largest music festival in Moscow by number of performers.